Video Case Study - IRIS.TV and Gannett demonstrate how AI is helping to provide prescriptive insights into audience engagement and fueling future content strategies and video distribution on owned-and-operated sites. read more
The REA team utilized the IRIS.TV Adaptive Plugin to create video thumbnail carousels underneath the Brightcove video player. REA already enjoyed a healthy 60% video lift with IRIS.TV standard integration. After installing the carousel, video lift increased by 47% and retention rate increased by 46%
Fox+, a video-on-demand service for film, tv, and live sports, worked with IRIS.TV to increase user engagement and subscriber yield with artificial intelligence and personalization. read more
IRIS.TV’s integration was noted as having “stood out as crucial assets in the development of Condé Nast Japan’s new video enterprise.” read more
Christian O’Toole, Director of Custom Content for Rodale sat down with IRIS.TV to discuss how Men's Health, Women's Health, and other iconic lifestyle brands doubled video views with A.I., machine learning, and data-driven decision making. read more
Download IRIS.TV for Broadcasters & Publishers fact sheets and case studies here. read more
IRIS.TV for Brands is a marketplace for brands to distribute branded content in-stream alongside contextually relevant editorial video on premium publisher sites and apps. read more
IRIS.TV COO & Co-Founder Richie Hyden and Chief Data Scientist Dr. Thomas J. Sullivan sit down with IBM to explain how IRIS.TV utilizes A.I. to personalize video distribution for broadcasters, publishers, brands. read more
is one of the top digital destinations for people who love the Southern lifestyle. Created by a team of experts on Southern food, gardens, home design, travel, and healthy living, SouthernLiving.com offers actionable tips and ideas, plus videos, virtual tours, and other interactive content.
Southern Living Magazine was created in 1966 to highlight the beauty and culture of the growing South. In the decades since its inception, Southern Living, published monthly, has become one of the largest lifestyle magazines in the country.
As part of its 50th
anniversary celebration, SouthernLiving.com presented its fans with a revamped digital experience with an emphasis on video. The results have been remarkable as video views and user engagement on the site have more than doubled. read more