Press Release: IRIS.TV Fuels Global Standardization for Video Personalization with Publishers Around the World

Press Release: IRIS.TV Fuels Global Standardization for Video Personalization with Publishers Around the World

With the appointment of Nick Marr as Vice President of International Sales, IRIS.TV plans to augment its existing publisher roster which includes firms such as British Telecom, Northern & Shell, and TV Tokyo with a number of customers expected to launch this year in Switzerland, UK, France, Philippines, Malaysia, Japan, Singapore, India, Hong Kong, Qatar, Australia, New Zealand and Canada. read more
Press Release: IRIS.TV Appoints Seasoned Media Exec, Dani Martin as VP of Sales

Press Release: IRIS.TV Appoints Seasoned Media Exec, Dani Martin as VP of Sales

Executive Hire Expands Video Personalization Company Opportunities with Media Companies NEW YORK (APRIL 17, 2017) — IRIS.TV, a video personalization pioneer that enables publishers and marketers to maximize the value of their video inventory by streaming custom programming to individual users across all devices, today announced the appointment of Dani Martin as Vice President of Sales. Ms. Martin joins the company from Pandora Media Inc. She will be based in IRIS.TV’s New York office. read more
Press Release: IRIS.TV Promotes Three in Top Management: Christian De Gennaro, Rohan Castelino and Ryan Pershad

Press Release: IRIS.TV Promotes Three in Top Management: Christian De Gennaro, Rohan Castelino and Ryan Pershad

IRIS.TV, a video personalization pioneer that enables publishers and marketers to maximize the value of their video inventory by streaming custom programming to individual users across all devices, today announced three top management promotions: Christian De Gennaro from Vice President of Sales to Executive Vice President; Rohan Castelino from Director of Business Development & Marketing to Vice President, Marketing and Ryan Pershad from Sales Director to Director of Sales & Business Development read more
A Publisher’s Guide to the Best Video Taxonomy

A Publisher’s Guide to the Best Video Taxonomy

A well-tailored taxonomy is the foundation of any successful publisher’s video strategy. If metadata is the lifeblood of content discovery, taxonomy is the circulatory system. A taxonomy’s configuration of categories and subcategories provides context for the discovery and recommendation algorithm which interprets a video’s more granular associated metadata (keywords/tags, title, description, etc.) to facilitate video recommendations.

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Press Release: IRIS.TV Names Ashley King and Christian De Gennaro as Vice Presidents of Sales

Press Release: IRIS.TV Names Ashley King and Christian De Gennaro as Vice Presidents of Sales

NEW YORK (December 12, 2016) IRIS.TV, a video personalization pioneer that enables publishers and marketers to maximize the value of their video inventory by streaming custom programming to individual users across all devices, today announced it has hired Ashley King and Christian De Gennaro as Vice President of Sales. The newly created positions report to Robert Bardunias, CRO & Co-founder and are based in IRIS.TV's New York office. read more
Press Release: IRIS.TV Expands its Advisory Board with the Additions of David Clausen, Andrew Kraft, and Eric Nowlin

Press Release: IRIS.TV Expands its Advisory Board with the Additions of David Clausen, Andrew Kraft, and Eric Nowlin

Los Angeles (November 7, 2016) IRIS.TV, a video personalization pioneer that enables publishers and marketers to maximize the value of their video inventory by streaming custom programming to individual users across all devices, today announced that it has expanded its Advisory Board from 11 to 14 with the additions of three senior executives with diverse experience in data science, online advertising and private equity. The new advisors are: read more