Webinar: SpotXchange & IRIS.TV present Strategies to Drive Video Consumption and Monetization

In an era where video is consumed across multiple devices, engaging viewers is a challenge for even the most robust video libraries. Viewers have a wide variety of individual interests that need to be catered to, in order to keep them on your web page. How can you be effective with this at scale? In addition to programming personalized videos for the viewer, IRIS.TV increases the stickiness of your site. More engaged users means a growing pool of advertising inventory. read more

VIDEO: IRIS.TV featured in Brightcove PLAY 2015 Conference Keynote

IRIS.TV was featured prominently at the Brightcove PLAY 2015 conference in Boston this month. During the conference's opening keynote speech, Brightcove's SVP & General Manager of Media Anil Jain talked about IRIS.TV's role in the media landscape and demonstrated how the company can help publishers and brands enhance their user experience and engagement. read more