With the appointment of Nick Marr as Vice President of International Sales, IRIS.TV plans to augment its existing publisher roster which includes firms such as British Telecom, Northern & Shell, and TV Tokyo with a number of customers expected to launch this year in Switzerland, UK, France, Philippines, Malaysia, Japan, Singapore, India, Hong Kong, Qatar, Australia, New Zealand and Canada. read more

NEW YORK (August 10, 2016) IRIS.TV, a video personalization pioneer that enables publishers and marketers to maximize the value of their video inventory by streaming custom programming to individual users across all devices, and Furious Corp., the first enterprise-level inventory and revenue optimization platform, have partnered to provide online video publishers with an end-to-end solution to increase their owned and operated online video advertising revenue. For publishers that use the IRIS.TV video programming platform, Furious Corp. is offering a guarantee against its fees, to deliver a 10X advertising revenue ROI in the first year after integration of the combined solution. read more

MediaPost Interviews IRIS.TV's Rohan Castelino about how publishers and brands can utilize AI and Machine Learning to engage audiences and maximize revenue. read more