IRIS.TV has managed to unlock the promise of "fad" phrases like Artificial Intelligence and Machine Learning and turn them into reality. They join AkamaiTV to share their insight into how they're driving personalization to improve OTT monetization.
Video - IRIS.TV and USA Today showcase how the use of video recommendations, video intelligence, and AI are enabling sports publishers to maximize video engagement and revenue yield from major sporting events
Black Friday is around the corner and is a great opportunity for publishers to maximize revenue as we kick off the holiday season. The following article reviews use cases for how our clients are managing their campaigns to capture the most value while maintaining brand safety, user experience, and editorial integrity.
The summer’s over and Q4 is quickly upon us. We know how important it is to seize on revenue through the end of the year. To support your efforts, we’ve put together a list of opportunities to help you exceed your goals.