Case Study: Pelmorex Weather Networks: Audience Growth and Monetization
Pelmorex Weather Networks, a division of Pelmorex Corp., is a leading international provider of weather-related information services. It operates in North America, Europe, and Latin America, under the brands The Weather Network, MétéoMédia, Eltiempo.es and Climaand otempo.pt The Weather Network and its French counterpart MétéoMédia are Canada’s most popular weather and information services on TV, web and mobile apps.
In this case study, you’ll learn how Pelmorex Weather Networks leveraged A.I. to automate video programming and exceed their revenue goals