Category: User engagement

How to use Social Media to Engage Users on Site

Read More

How Publishers Can “Tune In” to Their Audiences for Game of Throne’s Final Season and Beyond

Read More

McKinsey & Company talks to IRIS.TV CEO About TV Personalization

  allowfullscreen webkitallowfullscreen mozallowfullscreen allow="encrypted-media" style="position: absolute; top: 0px; right: 0px; bottom: 0px; left: 0px; width: 100%; height: 100%;">
Read More

Top 5 Reasons Your Video UX is Killing User Engagement

Read More

Creating a Winning Video Strategy for Awards Season

  Last week 19.9 million viewers tuned in for the 2019 Grammy Awards, a slight increase from 2018’s historically low 19.8 million viewers. Even with lower TV ratings, there is always opportunity for publishers to capitalize on the several.
Read More

Super Bowl Recap: How to Maximize Audience Retention around Tentpole Events

Read More

Case Study: How Rodale is Leveraging A.I. to Maximize User Engagement on their Owned & Operated Sites

[easy-social-share buttons="facebook,twitter,google,linkedin" sharebtn_style="button" sharebtn_icon="share-alt-square" sharebtn_counter="insidename" counters=1 counter_pos="right" total_counter_pos="hidden" style="button" template="10".
Read More