Top 5 Ways Publishers Can Improve Video Lift
After integrating IRIS.TV’s Video Personalization and Programming Platform, publishers experience increased consumption, engagement, and user retention on their owned & operated digital properties. Many of our clients work closely with IRIS.TV.
Read More
McKinsey & Company talks to IRIS.TV CEO About TV Personalization
In this video with McKinsey, IRIS.TV CEO & Co-Founder Field Garthwaite discusses how IRIS.TV’s video personalization and intelligence allow media companies to fully capture and standardize user consumption behavior to keep audiences engaged with.
Read More
NAB Show 2019: IRIS.TV Co-Founder & CEO Speaking at IBM and Google
At NAB Show 2019 IRIS.TV CEO & Co-Founder Field Garthwaite will be speaking about how major media companies are leveraging artificial intelligence and data-driven strategies to engage users and drive revenue across their distribution.
Read More
Radio ITVT Podcast: Discussing AI in Media with IRIS.TV CEO Field Garthwaite
In this recent podcast, IRIS.TV CEO Field Garthwaite discusses how media companies should be thinking about AI as a tool to better understand their audience behavior and ultimately increase the ROI of their video assets.
Read More
