Zefr Joins the IRIS.TV Contextual Video Marketplace
Nov 20, 2020 | Contextual Video, | Featured, | Announcements, | Partner | 0 |
Zefr, the leader in contextual data for brand safety and suitability in video, will apply its patented human-in-the-loop approach to premium OLV and CTV inventory enabled by the IRIS.TV’s Contextual Video Marketplace
Read More
CTV Unleashed: Why Marketers are Embracing Context...Again
Oct 21, 2020 | Contextual Video, | Featured, | Research | 0 |
The impact of COVID-19 and quarantine has accelerated the surge in connected TV (CTV) viewership. When it comes to reaching consumers on a one-to-one level, marketers are already dealing with the headwinds related to privacy regulations, the death.
Read More
Introducing the IRIS.TV Contextual Video Marketplace
Jun 07, 2019 | Contextual Video, | Featured, | Announcements | 0 |