TUBI is IRIS-enabled™
Posted by Team IRIS.TV | Oct 02, 2025 | Contextual Video, Featured, Partner, Press References, Contextual Targeting | 0 |
CTV Unleashed: Why Marketers are Embracing Context...Again
The impact of COVID-19 and quarantine has accelerated the surge in connected TV (CTV) viewership. When it comes to reaching consumers on a one-to-one level, marketers are already dealing with the headwinds related to privacy regulations, the death.
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