IRIS.TV Powers Contextually Relevant CTV Ad Inventory for Plex
Plex becomes IRIS-enabled™ providing marketers with greater access to contextually relevant CTV inventory IRIS.TV, today announced it has partnered with Plex, the largest independent ad-supported video on demand and streaming media platform, to.
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Podcast: Rethinking Brand Safety in Video with Better Context Transparency
IRIS.TV EMEA Strategy Lead, Bill Swanson, unpacks the state of brand safety and media post-2020 in The Bullet, a podcast from our partners at Silverbullet.
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OTTera Integrates with IRIS.TV
OTTera becomes IRIS-enabled™ providing marketers with greater access to contextually relevant CTV inventory IRIS.TV, today announced the addition of OTTera, a leading white label OTT service, to the IRIS-enabledTM open video data ecosystem. With.
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How Can Marketers Plan for the Future of CTV Advertising?
Top takeaways from the PubMatic Envision 2021 panel on CTV addressability
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