Category: Announcements

IRIS.TV joins MediaMath to build a 100% accountable and addressable supply chain by the end of 2020

We are proud to announce our participation in SOURCE by MediaMath. Launched on October 2, SOURCE is a new ecosystem of 15 partners working together to bring a new supply chain that is pure, transparent and efficient for all. We are committed to.
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IRIS.TV and Telaria Execute Contextual and Brand-safe Ad Targeting for Programmatic Video

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IRIS.TV integrates Microsoft Video Indexer for Video Recognition

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PRESS RELEASE: MediaMath Launches Contextual Ad Targeting Solution for Video in Partnership with IRIS.TV

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Introducing the IRIS.TV Contextual Video Marketplace

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McKinsey & Company talks to IRIS.TV CEO About TV Personalization

In this video with McKinsey, IRIS.TV CEO & Co-Founder Field Garthwaite discusses how IRIS.TV’s video personalization and intelligence allow media companies to fully capture and standardize user consumption behavior to keep audiences engaged with.
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Verizon Digital Media Services Cements Partnership with IRIS.TV

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NAB Show 2019: IRIS.TV Co-Founder & CEO Speaking at IBM and Google

At NAB Show 2019 IRIS.TV CEO & Co-Founder Field Garthwaite will be speaking about how major media companies are leveraging artificial intelligence and data-driven strategies to engage users and drive revenue across their distribution.
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Radio ITVT Podcast: Discussing AI in Media with IRIS.TV CEO Field Garthwaite

In this recent podcast, IRIS.TV CEO Field Garthwaite discusses how media companies should be thinking about AI as a tool to better understand their audience behavior and ultimately increase the ROI of their video assets.
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Press Release: IBM Watson Media & IRIS.TV Team Up to Launch AI-Powered Video Recommendations

New solution helps publishers better engage audiences, increase video views, and optimize yield on owned and operated sites
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