Category: Announcements

GumGum, SpotX, and IRIS.TV Come Together to Support COVID-19 Vaccine Awareness

GumGum, SpotX, and IRIS.TV Come Together to Support the Ad Council and COVID Collaborative’s Initiative to Boost COVID-19 Vaccine Education and Awareness Across the U.S. GumGum, a global technology and media company specializing in contextual.
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IRIS.TV Partners with PubMatic

Expanding Contextual Targeting Footprint Across Premium Biddable CTV and Video Inventory The partnership provides media buyers with video-level targeting capabilities while addressing brand safety, fraud, and transparency concerns
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Nancy Neumann Grey Joins IRIS.TV as Vice President of Business Development, Data Partnerships

Neumann Grey will continue to grow IRIS.TV’s key relationships with data partners
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KERV integrates with IRIS.TV

Interactive in-video technology leader partnering with IRIS.TV to introduce a new level of precision to contextual targeting for Connected TV and video advertising
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SpotX and IRIS.TV Partner to Enable Video-Level Contextual Targeting in CTV

Advertisers Can Now Utilize Brand-Safety and Contextual Data on SpotX Supply
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Stuart Keith Joins IRIS.TV as VP of Publisher Partnerships, EMEA

London, 10th May: IRIS.TV, the leading video data platform, has announced the appointment of Stuart Keith as Vice President of Publisher Partnerships for the EMEA region.
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We’re Building a Category Leader

Why We Raised an $18 Million Series B by IRIS.TV Co-Founders Field Garthwaite & Richie Hyden Today we're excited to announce that IRIS.TV has raised $18M of Series B equity funding. This capital will enable us to achieve our mission to connect and.
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IRIS.TV Announces $18 Million Series B Funding Round Led by Intel Capital

Los Angeles -- April 7, 2021 -- IRIS.TV, the leading video data platform, today announced the completion of a $18 million Series B funding round. Intel Capital, a division of Intel Corporation, led the round, with participation from investors.
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Silverbullet Integrates 4D with IRIS.TV

Silverbullet’s Context Outcome Engine, 4D, Integrates with IRIS.TV to Help Marketers Scale Brand Safe Messaging in a Cookieless Environment
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MediaMath is the First DSP to Utilize the IRIS_ID for Pre-bid Contextual Targeting on CTV and OLV

NEW YORK, Jan. 13, 2021 (GLOBE NEWSWIRE) -- IRIS.TV, the leading video data platform today announced that MediaMath is the first DSP to utilize the IRIS_ID to unlock video-level contextual and brand-safe targeting on Connected TV (CTV) and online.
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